Stories from the frontier of AI-powered marketing.
Deep expertise in any discipline requires thousands of hours. But marketers need that depth in seventeen disciplines simultaneously. Skills are 16 specialist...
And the award for Most Elaborate Dashboard That Nobody Uses goes to... the marketing team, again.
We aren't saving time, Derek. We just hired a team of interns who forget who we are every time we refresh the...
Our AI generated 47 social posts. They were all technically correct. They were all the same shade of beige.
Every day I paste our brand guidelines into ChatGPT. Every day it forgets. We're in a relationship with a goldfish.
We have a 47-page brand guide that every tool ignores and every new hire skims. But hey, the fonts are gorgeous.
We asked five AI tools for a content strategy. They all said the same thing. We called it consensus.
You didn't automate the workflow, you just digitized the chaos and gave it a monthly billing cycle.